Medical Reports
Assortment of Reports
Rebrand, Layout, Print Production
In 2018, I updated the branding of medical reports in a way that remains recognizable yet offers a new element of freshness. The introduction of field-specific stock images brings a sense of distinction between content from different medical fields. The reports also hold a strengthened sense of hierarchy and breathing room to make the information more legible and easier to navigate by the readers.
Less differentiation between reports from different medical fields at a first glance. Callouts easily blend into the rest of the text.
Old Look
New Look
Each medical field has its own set of related stock images to help immediately differentiate the content. Section openings, callouts, and spotlights of key content are eye-catching.
